U.S. Department of Energy Solar Decathlon Event Space Competition

EXPERIENTIAL DESIGN & BRANDING

Role

Graphic Designer

Client

Orange County Great Park

Working with an interdisciplinary team the competition included a proposal, concept, and identity of the marketplace that would be set up throughout the competition. One of the goals of the Solar Decathlon is “Seeing the future now”. Through progressive development, repurposed materials, and sustainable practices, the main theme of this proposal was the concept of repurposing, through the usage of shipping containers. Because shipping containers carrying materials to the event would be a common sight, the containers would be used as modular building blocks to frame the 1 acre of land for the 300,000+ visitors of the Solar Decathlon.